Objective: to attract 500+ top talent for three prestigious programs—Master in Finance, Masters in Management, and Executive MBA
Key Success Drivers:
- Strategic Planning: Leveraging a diversified mix of social media channels and search engines to maximize reach.
- Media Budget Optimization: Ensuring cost-efficiency while driving high-quality traffic.
- Data Capture: Streamlined processes for collecting and managing potential candidate information.
- Innovative Creative Materials: Engaging and impactful visuals and messaging tailored to resonate with our target audience.
- Enhanced Tracking & Automation: Utilizing advanced tools like Zapier to boost efficiency in tracking, lead nurturing, and process automation.
49M
Impressions
426K
Clicks
5%
Lead conversion rate
30%
Application submission
rate
40%
Acceptance Rate
521
Students enrolled
170
tudents added to the
waiting list for the nextintake
