Objective: Reaching out to recently graduated audiences to promote the Towsal Professional Program in SAL. to apply to the sub-program of their choice based on their qualifications.

Target Audience: Audiences between 21-23 YO who have high schools and universities diplomas

Key Success Drivers:

• Through optimizing our campaign performance based on the clients CRM data we were able focus on the highly qualified audience and channels.
• With the objective of registering 10,000 qualified applicant, we were able to overachieve by 2,000 Additional ones